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The New Zealand Sign and Display Awards were created back in 1997 to encourage and promote high standards of design and execution in all aspects of sign making and attain excellence in production. Therefore Acknowledging Excellence is the primary purpose of this event and so every year it receives hundreds of online entries from all over New Zealand which ensures that the overall standard of entries is high and competition for gold, silver and bronze medals is fierce.

Sign making in New Zealand is truly of a global standard – from the more traditional aspects of the industry such as brush lettering, gilding and airbrushing, through to the modern techniques that computerisation has brought to the craft, it is fair to say that we are blessed with some of the best, most creative, and most innovative craftsmen in the world. When judging takes place it is performed by a panel of three judges, one of whom is replaced each year to keep a fresh and current perspective. The judges are all previous winners of New Zealand Sign Awards and were chosen for their wide and varied experience within the industry